Persuasive Online Copywriting Tips ABC Recruitment

Persuasive Online Copywriting Tips

Jul 2, 2011 Career Tips

Are you writing customer-focused copy? In this Monday Morning Marketing Quote, we discuss persuasive online copywriting tips the single biggest improvement you can make to your website. Our quote comes from Bryan Eisenberg, Jeffrey Eisenberg and Lisa T. Davis and their book, Persuasive Online Copywriting How to Take Your Words to the Bank. Are you talking about all the wonderful ways your visitors can benefit from your products or services, or are you talking about all the great features of your products, services or company? In other words, are you speaking the language of you, or are you caught up in the language of we? The words you use and how you use them tell your visitors where your focus is. Want them to stick around and eventually take the action you want? Then talk about them, their needs, their wants, and how they can get those needs and wants satisfied. Use customer-focused language. Bryan Eisenberg, Jeffrey Eisenberg and Lisa T. Davis For more persuasive copywriting tips, please visit: www.MarketingBeyondAdvertising.com
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